Indians have woken up to newspaper and billboard ads of a most peculiar kind and are currently in the throws of a legitimate meltdown. After all, it's not everyday that you see a salt-and-pepper Pierce Brosnan, who played James Bond in several films, endorsing an Indian pan masala.
The actor, who had earlier appeared in Indian suiting brand Reid & Taylor, is seen holding a tin of Pan Bahar pan masala - his new weapon of choice. And obviously people are losing it on Twitter.
Pierce Brosnan is the new brand ambassador for Pan Bahar. Yes, James Bond wala Pierce Brosnan. I have no joke. Nothing to say. Speechless.
— Hardik Rajgor (@Hardism) October 6, 2016
There's speculation that this is the fallout of Brexit.
You know #Brexit was a bad idea when James Bond has to sell pan masala! pic.twitter.com/uJi1jOGLxg
— Neeti Palta (@neetipalta) October 7, 2016
Ajay Devgun as the new James Bond goes to a bar in Soho and barks - one Pan Bahar, shaken not stirred.
— Ray Stings (@Purba_Ray) October 7, 2016
Pretty sure Pierce Brosnan was fooled into endorsing Pan Bahar by saying that it was some exotic Himalayan Indian herb. pic.twitter.com/nijiLsOvEc
— Trendulkar (@Trendulkar) October 7, 2016
007 James Bond #piercebrosnan is doing a Pan Bahar Tobacco ad.Did he actually taste #PanBahar? #PaapiPetKaSawalHai pic.twitter.com/b4365L0VYG
— Abhishek Mishra (@abhishektw) October 7, 2016
" One Pan Bahar, shaken, not stirred" aaahthooo ... #PanBahar #piercebrosnan #bond pic.twitter.com/sDYosy35JP
— Kumar Varun (@DesiHitchhiker) October 7, 2016
You see this and you know that Pierce Brosnan's signed up for a Feroze Nadiadwala film next #BureDin pic.twitter.com/xhysCQv1Nd
— Biswarup Gooptu (@CarnageCrow) October 7, 2016
The revenge has begun!
— Rajesh Kalra (@rajeshkalra) October 7, 2016
U 'Goras' got us addicted to chai, now take this!
Starting with James Bond :)) pic.twitter.com/dLIdnajWol
Pierce Brosnan selling pan on the front page of the Times of India.
— Iain Marlow (@iainmarlow) October 7, 2016
The Asian Century is upon us. pic.twitter.com/Kj5nsLdkqj
So I'm looking at Pierce Brosnan's Pan Bahar ad and thinking someone's trying to send us a message. Too many logic gaps in the world.
— samit basu (@samitbasu) October 7, 2016
After reading this morning - Pierce Brosnan endorse Pan Bahar my advise eat this junk, 'die another day' soon! pic.twitter.com/WRreOkmTnm
— Tehseen Poonawalla (@tehseenp) October 7, 2016
*Chewing Pan Bahar*
— Viral Vyas (@vir1502) October 7, 2016
My Name is Baand
*Spit*
James Baand https://t.co/u3xz0EyW9C
Looks like Pierce Brosanan's bure dins are here 🤗 pic.twitter.com/ahr2aR5eZR
— Ray Stings (@Purba_Ray) October 7, 2016
All pan masala fans will now picture themselves as #JamesBond. Thanx to #PanBahar.
— VIVEK KUMAR TIWARI (@VIVEKKU00383812) October 7, 2016